2017 VDTA Convention

VDTA August 2017


Embroiderers Can Bring Photos
to Fabric with Ease Using New

HUSQVARNA VIKING®, a global leader in the sewing industry, has launched the HUSQVARNA VIKING® QuickDesign™ App – a free application available for download on any iOS or Android device that allows embroiderers to quickly and easily transform photos taken on smartphones or tablets into custom,
black-and-white embroidery designs. The app is designed to be a fun & creative tool for the brand's loyal users.

Available exclusively for owners of the top-of-the-line HUSQVARNA VIKING® Designer EPIC™ sewing and embroidery machine, the QuickDesign™ App demonstrates the brand's continued dedication to integrated connectivity, smart technology, and thoughtful design. The QuickDesign™ App enables users to get a simple, digitized embroidery design using a camera on a smartphone or tablet. The app was developed for use with mySewnet™, the industry's first cloud-based storage system embedded in the Designer EPIC™ sewing machine. With the mySewnet™ cloud storage, sewists can store, access, and synchronize designs created from the QuickDesign™ App using a mobile device and connecting through WiFi.

To create custom embroidery designs, embroiderers simply:
1. Download the HUSQVARNA VIKING® QuickDesign™ App on any smartphone or tablet.
2. Take or upload a photo using the HUSQVARNA VIKING® QuickDesign™ App.
3. Customize designs with filters and/or erase portions of the image.
4. Save the newly-created embroidery design to a mySewnet™ account (available to HUSQVARNA
VIKING® Designer EPIC™ sewing and embroidery machine owners).
5. Synchronize the design on a HUSQVARNA VIKING® Designer EPIC™ sewing & embroidery machine.
6. Stitch out the one-of-a-kind design.

"HUSQVARNA VIKING® is continuously innovating to enhance connectivity and improve the sewing experience for users," said Bob Carlson, Chief Marketing Officer, SVP Worldwide, home of the HUSQVARNA VIKING® brand. "The all-new QuickDesign™ App gives embroiderers the unique opportunity to capture and create their everyday inspirations – like a name, a flower, a pet, or a loved one – from the palm of their hand."

The QuickDesign™ App is equipped with the following special features:

  • Seamless integration with mySewnet™: Upload, sync, and save designs from a smartphone to a HUSQVARNA VIKING® Designer EPIC™ sewing/embroidery machine with mySewnet™ cloud storage.
  • Four Filters: Choose from four filters for exciting and unique embroidery effects. Each filter has various design sizes to produce the stitch that works best for the sewist.
  • Built-in User Guide: Learn how to navigate and operate the app to optimize results.
  • Edit with Ease: Edit, crop, and erase unnecessary or unwanted aspects of the image. Don't worry, edits are reversible!
  • Invert and Adjust Black-and-White Images: Invert black-and-white images to bring out different features, and adjust black-and-white areas with an easy-to-use slider.
  • Front and Back Camera Options: Toggle between the front and back camera to take photos from every angle.

About the Company: HUSQVARNA VIKING® premium sewing machines have been produced using world-renowned Swedish engineering since 1872 and have been bringing new sewing innovations to the marketplace for 145 years. That tradition of renowned craftsmanship continues today with a commitment to sewing innovation and thoughtfully-created machines made for the enthusiast sewer. HUSQVARNA VIKING® sewing machines help sewers transition to the next skill level by providing sewing enthusiasts with unlimited options that will keep them sewing for a lifetime.

Reprinted from SQE Professional, August 2017