The next VDTA/SDTA Convention & Show will be in
New Orleans, LA
February 27 - 29, 2012
at the Ernest Morial Convention Center

Dyson harnesses the power of the revolutionary Dyson Digital Motor in the new canister technology

For over 25 years, Dyson has been at the forefront of vacuum technology. Each year, James Dyson and hundreds of Dyson design engineers continue to churn out new and better technology. This year is no different, as they introduced their latest floor care machines at this year’s VDTA Show. The latest in the canister range, 88,000 rpm includes two skus, DC22 Motorhead and DC22 Turbinehead, that proves bigger isn’t always better.

Dyson’s unique DDM condenses the power and performance of Dyson’s other canisters into a compact machine, making the new machines a fraction of the size and weight. The lightweight machines are less than half the size of the average canister vacuum when stored, and feature a Telescope Wrap™ system for easy and compact storage.

The new range is the second installment in canister technology that we have seen in the U.S. market. DC22 Turbinehead is available now and is exclusive to independents, retailing for $xxx. According to Dyson’s independent account manager, Holly Langstaff, independent retailers play a huge role in Dyson’s U.S. success. She said, “We have real partners in our independents. They truly understand the importance of new and improved technology and better products.”

For more information, contact Holly Langstaff at 1-805-975-8621.

Reprinted from Floor Care Professional, May 2009