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February 27 - 29, 2012
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Industry News

Feiyue heading into a new direction

The new year is barely upon us and China Feiyue Sewing Machine Group has made an announcement of what could be the most important news for the company in recent years.

China Feiyue Sewing Machine Group, the largest Chinese based producer of sewing and garment related products, has completed the reorganization of its core business and added several other enterprises to its group to make up the newly formed Zhejiang New Feiyue Ltd. Company.

Large-scale export-oriented private enterprise Feiyue Group is the world’s largest sewing equipment production and export base and has been awarded with the “China’s influential brand worldwide top 10" and “World’s most competitive Chinese companies top 50" classifications.

Natural combination of leading enterprises in their respective industries speeds progress and consolidates companies in the recent global down turn in the manufacturing area. By adding several leading enterprises to its core, Feiyue has become a leader in not only the sewing industry, but other industries such as small home appliances and small vehicles, thus, further propelling the Feiyue brand to the forefront of consumers’ minds.

The new company will provide economies of scale and major synergies enabling the company to grow its business and product offerings in the local and export marketplace. The New Feiyue will aim to remain the first choice for customers in its traditional markets and will continue to grow its business in new market sectors and new export markets. According to Mr. Qiu Jibao, Chairman of the Board of the newly incorporated Zhejiang New Feiyue Ltd, the move will provide clients with a stronger manufacturing base while making available a broader range of products.

Reprinted from SQE Professional, March 2009