Hoover® launches new line of upright vacuums designed with quick, power cleaning in mind

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It just got a whole lot easier -- and more economical -- to get floors truly clean thanks to the introduction of the Hoover® WindTunnel T-Series™. The new family of upright vacuums from Hoover®, America's first name in floor care for more than 100 years, combines a sleek, lightweight design with superior cleaning power that is easy to use and at a practical price (between $99 and $159).

"We heard the current frustrations of our consumers and developed the new T-Series to offer a high-quality clean at a lower, practical price-point currently absent in the market," said Brian Kirkendall, vice president of marketing at Hoover®. "We've always set the standard for clean on high, and this line includes our patented Hoover® WindTunnel Technology™ on all new T-Series™ models, so consumers are still getting high-performance cleaning and Hoover® power without a premium price."

All Hoover® WindTunnel T-Series™ vacuums feature the patented WindTunnel Technology™ to contain the scatter with air passages that trap dirt and channel it into the dirt cup or bag, significantly minimizing blowback or scattering back onto the floor. While every model is lightweight, each offers full power for a deep-down clean and no loss of suction.[1]

Hoover® conducted consumer research before developing the new WindTunnel T-Series™ to ensure that the new design addresses key concerns from their target consumer:

Weight & Storage: the new T-Series™ machines are lightweight (15.7 lbs. - 17.8 lbs.) and include ingenious options, such as a collapsible handle for small spaces and an automatic rewind cord for quick and easy wrap up when you're done cleaning.
Simplicity of Use and Maintenance: each new T-Series™ has a rinsable filter that can be easily cleaned under running water and a high-quality HEPA filter.
Sustained Suction Power: a System Check Indicator on the new T-Series™ alerts when the dirt cup is full, and the Dual Stage Bagless Cyclonic Technology delivers no loss of suction for sustained cleaning performance.[2]
Deep-down Dirt Pick Up: because it takes more than pure suction to get up the dirt, the new T-Series™ promises to clean up the mess that others leave behind -- from deep-down grit to pet hair and dust -- by loosening the particles through agitation, providing a clear path for optimal airflow and making vacuum movement easy with a lightweight machine.

Available in fresh colors to compliment the home, the cutting edge, hi-tech vacuums include ingenious options -- such as a new pet hair removal system that really works and collapsible handles for small space storage. All models have specially-designed tools for cleaning tough-to-reach areas. Requiring minimal maintenance, each model contains a rinsable filter that can be easily cleaned under running water and a high-quality HEPA filter.

For more information on Hoover® vacuums and the new T-Series™, visit www.Hoover.com.

[1]Per IEC 60312 4th Edition, Clause 2.9. Test results within accepted variability tolerance of 5%.
[2]To be verified with Lab Tests per IEC 60312 fourth Edition.

Reprinted from Floor Care Professional, December 2009