The next VDTA/SDTA Convention & Show will be in
New Orleans, LA
February 27 - 29, 2012
at the Ernest Morial Convention Center

Industry Products

BISSELL® offers a quick & eco-friendly way to clean everyday messes

In 1876, Anna and Melvin Bissell introduced the world’s first “green” floor cleaner, an earth-friendly carpet sweeper that was powered by a natural source of energy -- physical motion. Today, BISSELL Homecare, Inc., continues its tradition of green innovation by introducing the new Natural Sweep dual brush sweeper, a product that features even more green benefits.

The Natural Sweep is PVC-free and contains parts that are made of 100 percent recycled plastic, and BISSELL also redesigned the product’s packaging to further reduce waste. This earthy-friendly cleaning tool enables consumers to quickly and easily clean everyday messes such as crumbs, pet hair, cereal and dirt, without the use of electricity or disposable cloths or pads.

“We are delighted to introduce the Natural Sweep on the anniversary of Anna and Melville Bissell’s first invention and the birthday of the first carpet sweeper,” said Jim Krzeminski, BISSELL’s executive vice president of product development, sales and marketing. “Carpet sweepers have continued to be relevant cleaning tools over the years, and the Natural Sweep is great for today’s consumers who are in the market for meaningful green cleaning products. We are dedicated to providing our consumers with the best tools to help make their world a little cleaner and greener.”

The company has a long history of providing the best life-inspired cleaning tools and is using its innovative spirit to make a change in a new way -- to protect the environment and reduce waste. In 2005, BISSELL established the ForEver Green Team to coordinate sustainability efforts in all aspects of the business. BISSELL is further expanding its green portfolio with the new Steam Shot™ hard surface cleaner and the Super Concentrate Fiber Cleansing™ formula. These eco-friendly and cost-effective cleaning products will help green-minded consumers feel good about their purchases.

For more information about BISSELL’s earth-friendly products and sustainable design initiatives, visit online at www.getalittlegreen.com .

Reprinted from Floor Care Professional, December 2008