New Products

HUSQVARNA VIKING® releases new Limited Edition DESIGNER™ SE

SVP Worldwide, owner of HUSQVARNA VIKING® brand sewing machines, has announced the worldwide introduction of the new DESIGNER™ SE Limited Edition sewing and embroidery machine. The all-in-one computerized sewing and embroidery machine offers all the sought-after features of the original DESIGNER SE model along with new time-saving innovations, an updated intuitive design, and a limited edition exclusive gift package. The new DESIGNER SE Limited Edition sewing and embroidery machines are available from HUSQVARNA VIKING retailers throughout the world.

“The new HUSQVARNA VIKING DESIGNER SE Limited Edition machine will please the highest demands of sewers and embroiderers alike on design flexibility and user convenience,” said Don Fletcher, CEO of SVP Worldwide.

Extensive, colorful embroideries are easier than ever to stitch out due to the new, time-saving feature Automatic Jump Stitch Trim which automatically trims jump stitch threads while embroidering. The DESIGNER SE Limited Edition machine also quickly locates an exact stitch number in a design, offers faster embroidery speed, lets the sewer know how long it will take to stitch out a color in the design, and matches threads by color name and number.

The impressive features found in the original DESIGNER SE model are included in the new Limited Edition machine:

• Every change an embroiderer makes appears instantly in 3D on one of the largest interactive color touch VGA screens in the market (146x109mm).
• To save time, sewers can select a 3D background color that matches their fabric to see how designs will look on the project before embroidering.
• The onscreen embroidery editing feature allows embroiderers to scale, mirror, duplicate and rotate designs, change thread colors and combine designs.
• The machine embroidery software conveniently recalculates the number of stitches needed to resize designs proportionately.
• The E Light™ adjusts the intensity and color tone of light to see the fabric in true color.

“The HUSQVARNA VIKING brand enhances the creative experience and joy of sewing,” said Brad Hunsaker, Global Vice President of Sales and Marketing for SVP Worldwide. “User friendly premium HUSQVARNA VIKING features such as the EXCLUSIVE SENSOR SYSTEM™ component and the Exclusive SEWING ADVISOR™ computer program assure excellent performance.”

New innovations and projects can be downloaded continuously via the Internet so the DESIGNER SE Limited Edition machine will always be the newest, yet most faithful sewing and embroidery companion.

Reprinted from SQE Professional, December 2007