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IEHA acquires exclusive two-year promotional program agreement with the Housekeeping Channel® Web site The International Executive Housekeepers Association (IEHA), a 3,500-plus member organization for management level professionals employed in facility housekeeping, has entered into an exclusive two-year promotional program agreement with The Housekeeping Channel (HC), a leading online provider of in-depth content and quick tips for better, faster and healthier housekeeping. Beth Risinger, IEHA CEO/executive director, explains that the association’s members are professionals in healthcare, hospitality, educational, state, and other large facilities who provide their expertise to ensure a cleaner, safer and healthier environment. “Like The Housekeeping Channel, we are dedicated to best practices in housekeeping and the development and promotion of processes to clean, protect and enhance indoor environments. Through our agreement with The Housekeeping Channel, we have the opportunity to reach out to consumers and provide expert information regarding better, healthier housekeeping and infection control for persons at home, children at school, hotel guests, hospital patients, and others in their ‘home away from home.’” As part of the agreement, HC will provide site-wide banner advertising and prominent logo placement for IEHA. IEHA professionals will provide visitors to the HC site tips to make their homes cleaner, safer, healthier, and more inviting. Allen Rathey, The Housekeeping Channel founder and president, said the agreement is “designed to help IEHA promote its members’ skills to the consumer by tapping the growing reach of The Housekeeping Channel to create greater public awareness. We are pleased to associate ourselves with the unique expertise of IEHA, and believe it will be a great asset to our audience seeking professional insights into better housekeeping.” About IEHA Executive housekeepers are managers who direct housekeeping programs in commercial, industrial or institutional facilities. They supervise staffs ranging from a few to several hundred people, and handle budgets from a few thousand dollars to millions. IEHA provides members with an array of channels through which they can achieve personal and professional growth, including: leadership opportunities; resource materials; education program designation; employment referral service; a technical question hotline (1-800-200-6342); networking; an annual convention and trade show including several education sessions; and a monthly trade publication, Executive Housekeeping Today. About Housekeeping Channel Reprinted from Floor Care Professional, December 2007 |